Couch & Co. design, make, deliver EST. 1958

Made to fit your life. Built to last generations.

Furniture, interiors, shopfitting and signage. Designed, made and installed by one family-run team.

Leather daybed on a timber plinth in a light-filled bedroom
Curved gold velvet lounge booth with tufted ottomans Custom upholstered bar chairs with brass frames at a kitchen island
1944 Roots in Durban
1958 Formally registered
3 Generations of makers
30 Years on Jan Smuts Avenue
5 Countries supplied
01 · Our story 1958 Three generations of making. Roots in Durban since 1944.

Couch & Co began in Durban in 1944, when Mr John Bisnat started making furniture by hand. He formally established the business in 1958 and built its name on workmanship, honesty and trust.

Mike Bisnat succeeded him and took the business forward, bringing it to Johannesburg. For 30 years he has served the northern suburbs from Jan Smuts Avenue, and his flair and integrity are still the standard every piece is built to. You'll find us at 356 Jan Smuts Avenue, Craighall.

Today Mike leads the business with his two sons. Kaps brings over 20 years in interiors and formal design training. Sash grew up in the workshop, holds a Postgraduate Diploma in Management from Wits Business School, and drives the strategy, space planning and growth, taking Couch & Co into full turnkey interiors, shopfitting and signage.

It began with a grandfather building furniture with his hands. Three generations on, it's still made the same way.

As seen on Top Billing Maps Maponyane's home, in collaboration with Studio 19.
As seen on SA Insider Couch & Co and our three generations of making, featured on TV.
02 · Full turnkey

No project too big. No project too small.

From a 20 m² kiosk to a 2,000 m² store, from one couch to a whole home or office, we design it, make it, brand it and install it.

Residential

Homes, apartments, estates and lodges

Offices

Receptions, boardrooms and workspaces

Retail

Kiosks, stores and national rollouts

Hospitality

Hotels, restaurants, bars and lounges

We don't just make furniture.

01

Design

Concepts, drawings and material boards, worked out with you or your designer.

02

Prototype

We build and test a sample before anything goes into production.

03

Make

Framed, upholstered and finished by hand in our Johannesburg factory.

04

Package & deliver

Crated and delivered anywhere in South Africa, and exported across Africa and beyond.

05

Install

Our own teams fit every piece and every space on site.

06

Maintain & care

Repairs, re-covers and care plans that keep spaces looking like day one.

Furniture & upholstery
Couches & sofas Armchairs & occasional chairs Dining chairs & seats Bar chairs & stools Beds & headboards Ottomans & benches Banquettes & booth seating Outdoor furniture Scatter cushions Upholstery Re-upholstery Repairs Restoration
Interiors & fit-out
Interior design Interior consultations Shopfitting Retail fit-outs Office fit-outs Hotel & hospitality interiors Woodwork & joinery Wallpaper
Signage & branding
Custom-built signage Light boxes Branding Vinyl work
03 · Showcase

Rain. Full turnkey retail, nationwide.

Counters, displays, signage, feature walls and full store fit-outs, designed, made and installed by us for Rain stores across South Africa.

Rain store with oak service counter, display shelving and screen wall
Service counters & back walls
Rain shopfront with illuminated signage and steel-framed doors
Shopfronts & illuminated signage
LoopPhone display table and wall graphic
LoopPhone display tables
101 skins feature wall with display plinth
Feature walls & display plinths
Loop product shelf and feature wall with framed screen
Product shelving & screen walls
Wall-mounted 5G router display with vinyl lettering
Wall displays & vinyl graphics
Scope delivered
Store fit-outs LoopPhone Prototyping Joinery Acrylic Signage Vinyl Printing Electrical HVAC Logistics Maintenance
04 · Portfolio

Selected projects

Living room with leather sofas, scatter cushions and gallery wall
Living room interiors
Office reception with timber slat wall, branded sign and dark reception desk
Office reception fit-out
Green velvet fluted restaurant banquette with orange chairs and neon art
Restaurant banquette seating
Tall channelled upholstered headboard and bed base
Beds & headboards
Linen sofa and timber lattice chairs with patterned scatter cushions
Sofas & scatter cushions
Bespoke sofa in a tribal print fabric from an editorial shoot
Bespoke sofa, editorial feature
Saddle leather armchair beside a stone wall and marble table
Leather armchairs
Carved gilded chaise longue in tufted gold fabric
Classic chaise longue
Custom oak dining table with upholstered chairs and banquettes
Custom-made dining furniture
Black outdoor modular lounge beside a pool at a Johannesburg home
Outdoor lounge seating
05 · Clients

Some of our clients

Hyatt Regency Johannesburg logo Four Seasons Hotel The Westcliff logo Rain logo STANLIB logo Hamilton's Property Portfolio logo Charles Greig Jewellers logo The Forum Company logo Studio 19 logo Montana logo Taboo logo Moloko logo Sumo logo L&A logo

Some of South Africa's leading interior designers trust us with their bespoke pieces. We've worked closely with designers across the country on shopfitting and upholstery contracts for names like these.

La Parada KōL Izakhaya Willoughby & Co. Turn 'n Tender Social on Main Hunts / TBWA
Across Africa
Dar es Salaam International AirportTanzania
Sigma HotelAngola
Private game lodgeZambia
06 · Contact

Get in touch

Visit 356 Jan Smuts Avenue
Craighall, Johannesburg
Call Mike 084 727 3548
Email info@couchandco.co.za
Chat on WhatsApp
Couch & Co.EST. 1958© 2026 All rights reserved. design • make • deliver